Gaya APA

Kotler, P, K, K, L, K, P. (Upper Saddle River, ). MARKETING MANAGEMENT (14 edd). 2009: Upper Saddle River, N.J. : Pearson Prentice Hall.

Gaya MLA

Kotler, Philip;, Keller,, Kevin, Lane;, Kotler,, Philip. "MARKETING MANAGEMENT". 14 edd 2009: Upper Saddle River, N.J. : Pearson Prentice Hall, Upper Saddle River, . Text.